Buffini & Company Blog

A Vision for a Rocking Business

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Win the market with our Do It N.O.W. campaign. This turn-key, marketing campaign will help you find and secure listings for the changing 2024 real estate market. Avoid the chaos and serve the listing every time. Outperform the competition and build long-term business.

As they face the new year, many entrepreneurs feel apprehensive and overwhelmed at what lies ahead, especially in a changing market. Here’s some powerful tips to help you tackle any setbacks and achieve phenomenal success, no matter what happens in 2023.  

Create a clear business strategy for the upcoming year

Entrepreneurs love ideas – they always get energized and fueled by the possibility of something that might create their big break and change things forever. The truth is, however, that an idea is not a strategy! If you want to achieve more success in 2023, you have to really work through your initial idea and then formulate a structured strategy to support its proper execution. It doesn’t need to be complicated – an effective business plan is simply a set of goals, the activities to achieve them, the financial resources to support them and a determination of what the financial payoff will be.

Track your way to success

As human beings, we’re designed to give excuses. We’re also designed to think we’ve done more than we have! Whether it’s our health and fitness or our business and finances, if we don’t track our progress, then we have no real idea where we’re at and we can end up fooling ourselves about our achievements. In a service industry, it’s absolutely vital to use a professional customer relationship management system. Buffini & Company’s Referral Maker® is an award-winning real estate CRM that will help you measure your activities and stay on top of everything. You’ll get a personalized plan that will help you reach your financial and business goals so you can win the day – and the year too!

Pick a theme for the year

Alexander Graham Bell once said, “Concentrate all your thoughts upon the work at hand. The sun’s rays do not burn until brought to a focus.” To effectively prepare for the year ahead, it’s really useful to pick one word to focus on, such as ‘grow’, for example. When you keep that one word at the heart of everything you do, you’ll be able to return to it again and again if you stray off the path. Just one word can give you the laser-sharp focus you need to help you fulfill your potential, even in a tough market. 

Facing into a new year can be a challenge, but it is possible to shake that January anxiety and confidently steer your business to success. To learn more, listen to the latest episode of “It’s a Good Life”.

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