Buffini & Company Blog

Why You Should Prepare for Q4 Now

Win the market with our Do It N.O.W. campaign. This turn-key, marketing campaign will help you find and secure listings for the changing 2024 real estate market. Avoid the chaos and serve the listing every time. Outperform the competition and build long-term business.

With everything that’s been happening in the world recently, it’s no surprise that many people have veered off track with their business goals. The good news is that, despite the disruptions and uncertainty during the year, there’s still time to finish 2020 strong. Q4 might be months away but if you want to end this year on a solid note, you need to start planning now. The real estate coaches that work with me at Buffini & Company know that planning is absolutely essential to success. As the old saying goes – if you fail to plan, you can plan to fail! That’s exactly why the best time to start preparing for the fourth quarter is right now. Here’s how:

Tell Your Business Where to Go

When you don’t have a plan, you don’t run your business, your business runs you. To be prepared for Q4, start by analyzing your current progress and production and determine what you need to do to achieve your income goals by December. What wins have you already made? What needs more focus? Your real estate coach will help you build a plan and get a system in place so you can succeed for the rest of the year. With the Buffini & Company Referral Maker® CRM, you’ll be provided with customized action steps so you can effectively and easily track and achieve your goals. Remember, a goal without a plan is just a wish!

Get Ahead of the Competition

As Zig Ziglar once said, “You were born to win. But to be a winner you must plan to win, prepare to win and expect to win!” Planning for and building your Q4 plan ahead of time means you won’t have to scramble for ideas later; you’ll hit the ground running. While your competition is only starting to figure out how to generate Q4 leads, you’ll have a rock-solid strategy in place with client party plans and pop-by ideas ready to go. Lean into your real estate coach to support you with ideas and planning for Q4 activities. With a coach in your corner, you’ll always stand out from the crowd.

Enjoy the Season

The holidays are fun, but they can also be a very busy and often stressful time with family commitments to meet and gift buying to budget for. If you want your business to be stress free during the holiday season, it’s vital that you lock in your Q4 real estate lead generation activities now. With the right planning ahead of time, you can really maximize and leverage the energy of the holidays at your client parties and other lead generation efforts. Even at the busiest time of the year, business doesn’t have to be stressful when you plan it right. Remember, preparation is the key to success!

If you’re not sure where to start with your Q4 plan, Buffini & Company One2One Coaching can help. Our real estate coaches are highly skilled and trained to help you create the best possible plan for your business all year round. Learn how they can assist your business today with a free business consultation.

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